Top 5 Communication Apps Performance in Oman Q4 2023

In the fourth quarter of 2023, the top five communication apps in Oman exhibited diverse trends in weekly downloads, revenue, and active users, as per data from Sensor Tower. Here’s a closer look at their performance on a unified platform:

imo-International Calls & Chat from imo.im showed a fluctuating pattern in weekly revenue, peaking at around $4K in early October and ending the quarter with approximately $3.7K in the last week of December. Downloads saw a notable increase towards the end of December, reaching 15.2K. Active users remained relatively stable, closing the quarter with about 970K.

WhatsApp Business from WhatsApp LLC experienced a steady decline in downloads, starting with 12.1K in late September and dropping to 11.2K by the end of December. Active users showed minor fluctuations, finishing the quarter with around 541K.

WhatsApp Messenger, also from WhatsApp LLC, had the highest number of downloads among the top apps, with a significant spike to 18.9K in the last week of December. Active users saw a slight increase, ending the quarter at approximately 3.1M.

Snapchat from Snap Inc. showed a consistent increase in weekly revenue, peaking at around $8.5K in mid-November. Downloads fluctuated but saw a peak of 15.2K in the final week of December. Active users increased steadily, reaching about 1.2M by the end of the quarter.

Messenger from Meta Platforms, Inc. had a relatively steady download rate, with a slight increase towards the end of December, reaching 7.1K. Revenue saw a peak of approximately $279 in the last week of December. Active users remained stable, closing the quarter with around 512K.

For more detailed insights and data, visit Sensor Tower.